Startups & SMBs
Startups & SMBs
Startups & SMBs
Best SMB Marketing Strategy
Recognizing small businesses that have mastered the art of marketing.
What Companies Should Apply?
This award is for SMBs that have executed exceptional marketing strategies, driving customer acquisition, brand awareness, and revenue growth. If your business has leveraged creative storytelling, digital campaigns, or innovative branding to stand out, this category is for you.
Ideal for companies that turn marketing into a competitive advantage.
Success Factors
What sets top applicants apart?
Creative & Compelling Messaging
1
Creative & Compelling Messaging
1
Creative & Compelling Messaging
1
Data-Driven Performance Marketing
2
Data-Driven Performance Marketing
2
Data-Driven Performance Marketing
2
Omnichannel Marketing Execution
3
Omnichannel Marketing Execution
3
Omnichannel Marketing Execution
3
Brand Differentiation & Positioning
4
Brand Differentiation & Positioning
4
Brand Differentiation & Positioning
4
Customer Engagement & Community Building
5
Customer Engagement & Community Building
5
Customer Engagement & Community Building
5
Key Evaluation Critera
What will the judges use to evaluate your organization?
1
Marketing ROI & Revenue Growth
Successful entries should show how marketing efforts led to measurable business impact and revenue growth.
1
Marketing ROI & Revenue Growth
Successful entries should show how marketing efforts led to measurable business impact and revenue growth.
1
Marketing ROI & Revenue Growth
Successful entries should show how marketing efforts led to measurable business impact and revenue growth.
2
Customer Acquisition & Retention
Winning businesses should highlight how marketing strategies attracted and retained high-value customers.
2
Customer Acquisition & Retention
Winning businesses should highlight how marketing strategies attracted and retained high-value customers.
2
Customer Acquisition & Retention
Winning businesses should highlight how marketing strategies attracted and retained high-value customers.
3
Campaign Creativity & Innovation
Strong marketing strategies break through noise, leveraging storytelling, viral content, or unique positioning.
3
Campaign Creativity & Innovation
Strong marketing strategies break through noise, leveraging storytelling, viral content, or unique positioning.
3
Campaign Creativity & Innovation
Strong marketing strategies break through noise, leveraging storytelling, viral content, or unique positioning.
4
Digital & Social Media Impact
Winning SMBs dominate online marketing, using digital channels effectively to grow their brand.
4
Digital & Social Media Impact
Winning SMBs dominate online marketing, using digital channels effectively to grow their brand.
4
Digital & Social Media Impact
Winning SMBs dominate online marketing, using digital channels effectively to grow their brand.
5
Marketing Execution & Consistency
Great brands maintain consistent messaging, voice, and execution across all marketing efforts.
5
Marketing Execution & Consistency
Great brands maintain consistent messaging, voice, and execution across all marketing efforts.
5
Marketing Execution & Consistency
Great brands maintain consistent messaging, voice, and execution across all marketing efforts.
6
Scalability & Future Marketing Plans
Winning companies don’t just have a great campaign—they have a long-term marketing vision for sustained success.
6
Scalability & Future Marketing Plans
Winning companies don’t just have a great campaign—they have a long-term marketing vision for sustained success.
6
Scalability & Future Marketing Plans
Winning companies don’t just have a great campaign—they have a long-term marketing vision for sustained success.
Ready to deploy RAVEN? Secure connectivity starts here.
Extend Operational Reach
Deliver real-time ISR and sensor data from the edge to classified enclaves using public networks, anywhere in the world.
Fully CSfC Compliant
RAVEN meets NSA Commercial Solutions for Classified (CSfC) standards, ensuring post-quantum secure transport over LTE, 5G, and SATCOM.
Decision Superiority at Speed
Commanders receive live data and AI analytics in seconds, not hours—enabling faster, smarter battlefield decisions.
Field-Proven
Built for Multi-Domain
Post-Quantum
Ready to deploy RAVEN? Secure connectivity starts here.
Extend Operational Reach
Deliver real-time ISR and sensor data from the edge to classified enclaves using public networks, anywhere in the world.
Fully CSfC Compliant
RAVEN meets NSA Commercial Solutions for Classified (CSfC) standards, ensuring post-quantum secure transport over LTE, 5G, and SATCOM.
Decision Superiority at Speed
Commanders receive live data and AI analytics in seconds, not hours—enabling faster, smarter battlefield decisions.
Field-Proven
Built for Multi-Domain
Post-Quantum
Ready to deploy RAVEN? Secure connectivity starts here.
Extend Operational Reach
Deliver real-time ISR and sensor data from the edge to classified enclaves using public networks, anywhere in the world.
Fully CSfC Compliant
RAVEN meets NSA Commercial Solutions for Classified (CSfC) standards, ensuring post-quantum secure transport over LTE, 5G, and SATCOM.
Decision Superiority at Speed
Commanders receive live data and AI analytics in seconds, not hours—enabling faster, smarter battlefield decisions.
Field-Proven
Built for Multi-Domain
Post-Quantum